Eve & Nico is a business with roots ingrained in Africa's history and its future, empowering less privileged women traders who did not have a vast market for their goods. These women in less developed communities carried the responsibility of raising their children and taking care of their extended families, among other daily struggles that impoverished communities face.

Eve & Nico's role is to promote the tribal and cultural work of the communities they work with in Southern and Eastern Africa by showcasing the beauty of sustainable African crafting and designs at different trade shows and fairs across America and Europe. Their products are showcased in the Museum of African American History, Palm Springs Museum and the Clinton Foundation.